Mammoet lifts a sign from Rotterdam tower

Hannah Sundermeyer Digital Editor, American Cranes & Transport

23 October 2025

In Rotterdam, Netherlands, crane service provider Mammoet removed three Rabobank logos from the Euromast observation tower, an operation carried out at a dizzying height of 174 metres (571 feet). The work followed the expiration of the advertising contract between Rabobank and Euromast, with the 8 metre (26 foot) signs in…

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