Maxim names new vice president of fleet

Maxim Crane Works has promoted Greg Bellcoff to vice president of fleet.

Greg Bellcoff

Bellcoff most recently served as the regional vice president of Maxim’s Mountain-West region after joining Maxim as part of the acquisition of Coast Crane Company in 2017. In the prior 23 years, he worked in fleet management, including new and used fleet sales

“I’m excited to elevate Greg to lead our fleet operations,” said Larry Lis, chief operations officer, Maxim Crane Works. “Greg’s extensive background in the crane industry and product knowledge will be invaluable as we continue to strategically invest in new crane and support fleet as well as our used equipment sales efforts to ensure we’re delivering the best equipment to our customers in the industries and verticals we serve.”

Bellcoff will oversee all aspects of fleet management. His responsibilities will include procuring a new fleet, selling and maintaining used equipment, and strategically growing the company’s fleet of cranes and heavy-lift equipment.