DICA expands leadership team with new appointments

Matt Sargent

DICA, a provider of engineered outrigger pads, crane pads and ground protection products, has named Matt Sargent as chief financial officer and integrator and John “Pinky” Jansen as director of marketing.

“These additions to our leadership team mark an exciting new era for DICA,” said Kris Koberg, CEO, DICA. “As we continue to expand our product lines, our focus remains on delivering innovative ground support solutions for our customers. Matt and Pinky are strategically positioned to help DICA advance our capabilities and ensure we meet the safety and productivity needs of the industries we serve.”

John “Pinky” Jansen

Sargent has a strong background in financial leadership, strategic planning, operational finance and business integration. Before joining DICA, he served as CFO for multiple companies, managing large-scale financial operations, securing significant government incentives, and leading mergers and acquisitions.

Jansen brings extensive expertise in branding, omnichannel marketing and strategic growth initiatives. He has successfully led marketing teams across the entertainment, B2B and industrial sectors, developing data-driven strategies that enhance brand recognition and drive revenue. Since 2017, Jansen gained experience serving the crane and rigging industry through various roles at Industrial Training International where he helped drive brand growth and market expansion.