KHL Group has created a new corporate website targeted at customers and clients explaining the marketing services that can be delivered via its multi-channel approach to audience engagement.

The site, at www.khl.com, explains how suppliers to the construction and power sectors can target specific audiences, domestically, regionally and globally through a wide variety of channels, including daily briefings, newsletters, websites and traditional print media. Information about KHL’s recently launched Content Studio, which creates commercial content for clients, is also available.

KHL's new corporate home page. (Image: KHL) KHL Group’s new corporate website provides clients with details of its marketing services. (Image: KHL)

Trevor Pease, KHL’s chief operating officer, said the new website was needed because of the evolution of the company; “We are now offering a much wider range of marketing services than before, delivering audiences through multiple channels.

“Whilst traditional media remains an important part of our business, we can offer many more solutions for clients to reach their target markets, including display, commercial content and lead generation.

“The new site provides an easy-to-navigate source of information on all of these services.”

The change to the corporate website means that it will no longer function as a news and content site. News, features and all other content can still be found at our various sector and brand sites, as follows:

Construction Briefing
(International Construction, Construction Europe, Construction Technology)

Demolition & Recycling International

Crane & Transport Briefing
(International Cranes and Specialized Transport, American Cranes & Transport)

Rental Briefing
(International Rental News)

Access Briefing
(Access International, Access, Lift & Handlers)

Scaffold & Access

Power Briefing
(Power Progress, Power Progress International)

CompressorTech2

KHL continues to invest in delivering high-quality information to its markets. In the past 18 months it has launched three daily Briefing newsletters for the construction, power and equipment rental markets, and in early September will launch the Crane & Transport Briefing, for the crane and specialized transport market. (Sign up to the crane briefing here.)

Visit the new corporate website at www.khl.com.

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