Dubai-based digital platform MyCrane will expand into Europe after singing three more franchise agreements.

Left to right: Luke King, MyCrane founder and CEO Andrei Geikalo, Mike Bryant, Peter Edwards (Photo: MyCrane)

The crane rental service appointed franchise holders for the UK, Ireland and Qatar at the recent Cranes and Transport Middle East conference held in Dubai.

The new franchisees will be responsible for providing the full range of MyCrane services – which include the world’s first online crane rental platform, a marketplace and support for engineering and site surveys – in their respective markets.

They are already in the process of registering local crane rental companies on the platform, and will shortly be marketing the service to customers.

Commenting on the appointments, MyCrane founder and CEO Andrei Geikalo said, “Entering the European market is an exciting moment for MyCrane.

MyCrane CEO Andrei Geikalo (left) signs a franchise agreement for Qatar with Kamal Kassab (right), MD of Ant Dynamics (Photo: MyCrane)

“With its burgeoning renewables sector, the UK will see a huge requirement for cranes of all sizes up to the 750 tonne class – not only for installation, but also for component movements, offloads and storage. Besides renewables, there is a growing nuclear sector and infrastructure projects such as HS2 and the Liverpool dock expansion.

“Similarly, we are delighted to welcome our new partner for Qatar, which remains one of the fastest growing global construction markets, owing to the vast number of infrastructure, housing, rail and many other projects currently underway.”

Management matters

The UK and Ireland business will be headed by managing director Mike Bryant, a former sales manager at ALE, which was acquired by Mammoet in 2020. Mike subsequently worked for global freight forwarders Deugro and DB Schenker in project management and business development roles.

His franchise partners are Peter Edwards and Luke King, who have worked for the last 15 years as publishers in the heavy lift and breakbulk sector.

Members of the MyCrane team at the recent Cranes and Transport Middle East conference in Dubai (Photo: MyCrane)

In Qatar, the company will be operated by Ant Dynamics, a Doha-based provider of heavy lift and transportation engineering services.

Managing director Kamal Kassab has over 18 years’ experience in the heavy lift sector, working on major projects for the construction of oil and gas plants, civil works and football stadiums.

MyCrane operates on a franchise basis and said enquiries are welcomed from entrepreneurs who are interested in operating the service in their home markets.

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D.Ann Shiffler Editor, American Cranes & Transport Tel: +1 512 869 8838 E-mail: [email protected]
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