Terry Howard named president of Coast Crane

Essex Rental Corp. in the USA has named Terry Howard president of its wholly owned subsidiary, Coast Crane Company.

Howard will be responsible for all personnel and operating activities at Coast Crane, and will succeed Dan Goodale, whose planned retirement as CEO of Coast Crane is effective April 30, 2011.

Howard, 44, has more than 20 years of experience in the construction equipment industry, including rental and sales. Since 2009, he has held the position of vice president of operations for Coast Crane.

Previously, he was branch manager of Coast Crane's Alaska location for 14 years. Before joining Coast Crane, Howard was an equipment fleet analyst for Alaska Pipeline Service Company and held the position of rental manager for Construction Machinery Inc.

"Essex is very excited to have someone of Terry's caliber leading Coast Crane," said Ron Schad, president and CEO of Essex Rental Corp. "Terry's leadership will be vital as Coast Crane and Essex continue to focus on building upon our three core competencies: rental equipment, distribution, and aftermarket support."

After 26 years at Coast Crane and more than 40 years of service to the crane industry, Goodale said, "It is time to move on to the next chapter of my life and to spend more time with my family and see the world."

Schad said Goodale has made significant contributions to Coast Crane and the industry. "Dan has done an outstanding job preparing Coast Crane and the management team, including Terry Howard, for the exciting opportunities that await us in this rapidly changing industry," said Schad. "Everyone at Coast Crane thanks Dan for his years of dedicated service."