Straightpoint expands on record sales

UK force measurement, load monitoring and suspended weighing load cell manufacturer Straightpoint, reported a year of record sales in 2012.

The company, which has seen a turnover increase of 60 per cent, will increase staff numbers and expand its office size at its UK headquarters. It has already taken on new business administration and calibration engineer apprentices.

The company has also recruited UK sales manager Steve Woodhead, technical sales engineer for the US office John Molidor and Wayne Chant as calibration manager.

Straightpoint director, David Ayling, said, “Steve Woodhead, our new UK sales manager, has been appointed to liaise with lifting equipment distributors throughout the UK and Ireland. He has many years experience in the lifting equipment industry. US technical sales engineer John Molidor brings to the table his wealth of experience in technical sales, customer support and engineering roles – he is proving invaluable as the US office increases their North American market presence.

“In addition, we welcome newest recruit to our UK team, Wayne Chant as calibration manager. He’ll play a pivotal role within the company; with his UKAS laboratory and signatory experience, he’s superbly placed to help us work towards achieving the 17025 UKAS accreditation in 2013, hot on the heels of our recent BSI accreditation.”

Additional distributors, the launch of a new hire and offshore services, the introduction of a new world-exclusive wireless centre of gravity system, and company’s continued customer service have contributed to the 60% increase, the company said.